Every year, March 7th is celebrated as ‘Jan Aushadhi Diwas’ to raise awareness about the scheme and promote the use of generic medicines. Week-long events are organized across the country from March 1st to 7th to support this initiative.
This year, the celebration was flagged off on March 1 to disseminate information about PMBJP in the National Capital Region (NCR). The “Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP)” was launched in November 2008 by the Department of Pharmaceuticals, Ministry of Chemicals & Fertilizers, in collaboration with Central Pharma Public Sector Undertakings. The initiative aims to provide quality medicines at affordable prices to the public through dedicated outlets called Pradhan Mantri Bhartiya Janaushadhi Kendras (PMBJK